{"id":1325,"date":"2026-01-22T17:02:33","date_gmt":"2026-01-22T20:02:33","guid":{"rendered":"https:\/\/micaelamaltinti.com\/?page_id=1325"},"modified":"2026-03-05T09:20:05","modified_gmt":"2026-03-05T12:20:05","slug":"services","status":"publish","type":"page","link":"https:\/\/micaelamaltinti.com\/es\/services\/","title":{"rendered":"Servicios"},"content":{"rendered":"
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Servicios<\/h1>\n\n\n\n
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Actualmente ofrezco dos servicios principales: The Brand Core y The Storytelling Letters.<\/strong>Cada uno funciona como un punto de partida para traer tu idea al mundo con claridad y confianza, sin sentirte abrumado desde el inicio.  <\/p>\n\n\n\n

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Estos servicios crean una base s\u00f3lida para hacer visible tu proyecto<\/strong> con la posibilidad de expandirlo en el futuro. Ah\u00ed est\u00e1 la magia de las estructuras y los sistemas:<\/strong> cuando tienen una base s\u00f3lida y el n\u00facleo es fuerte, todo lo dem\u00e1s puede construirse a partir de ah\u00ed. Por eso mi enfoque empieza siempre por el elemento central del sistema. Ese n\u00facleo define lo que hace \u00fanico a tu proyecto, y luego podemos expandir \u201csat\u00e9lites\u201d alrededor de \u00e9l. <\/p>\n\n\n\n

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Creo profundamente que los sistemas y las estructuras sostienen la creatividad y la estrategia.\nEstas soluciones crean bases s\u00f3lidas para construir sistemas m\u00e1s grandes, escalables y flexibles, evitando la improvisaci\u00f3n constante y la confusi\u00f3n. <\/p>\n\n\n\n

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\"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n
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The Brand Core<\/h2>\n\n\n\n

Un sistema de identidad visual fundacional para empezar a comunicar con claridad y consistencia.<\/strong><\/p>\n\n\n\n

Para peque\u00f1as empresas, emprendedores y creadores<\/strong> que necesitan una identidad visual y una estructura que acompa\u00f1e su comunicaci\u00f3n desde el principio.<\/strong><\/p>\n\n\n\n

Si no ten\u00e9s claro c\u00f3mo deber\u00eda verse tu marca, si tu comunicaci\u00f3n visual se siente inconsistente o si cada vez que necesit\u00e1s comunicar algo termin\u00e1s improvisando, este servicio es para vos y te va a aportar una clara direcci\u00f3n.<\/p>\n\n\n\n

The Brand Core transforma una idea en un sistema. Reemplaza decisiones dispersas por coherencia y te da una base s\u00f3lida sobre la que pod\u00e9s seguir construyendo con el tiempo. definido.<\/p>\n\n\n\n

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Conocer m\u00e1s<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n
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The Storytelling Letters<\/h2>\n\n\n\n

Composiciones de letras creadas a medida para comunicar un mensaje con intenci\u00f3n.<\/strong><\/p>\n\n\n\n

Composiciones de lettering creadas a medida para comunicar un mensaje con intenci\u00f3n y emoci\u00f3n de manera inmediata.<\/strong>Cada composici\u00f3n se construye alrededor de una palabra o una frase corta, pensada para ser le\u00edda y sentida al mismo tiempo.<\/p>\n\n\n\n

Estas piezas est\u00e1n dise\u00f1adas para usarse en comunicaci\u00f3n visual como: packaging, portadas de libros, campa\u00f1as publicitarias, proyectos editoriales, entre otros. Pueden existir como piezas independientes, un proyecto especial o extensi\u00f3n de una marca existente.<\/p>\n\n\n\n

Para agencias, marcas, editoriales, proyectos culturales y creativos.<\/p>\n\n\n\n

El valor de este trabajo est\u00e1 en su impacto emocional, su capacidad de ser recordado y su fuerza narrativa.<\/p>\n\n\n\n

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Conocer m\u00e1s<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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El Proceso<\/h2>\n\n\n\n

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1<\/strong><\/p>\n<\/div>\n\n\n\n

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Descubrimiento<\/h3>\n\n\n\n

Comenzamos con una llamada breve para entender tus necesidades y definir c\u00f3mo puedo ayudarte.\n\nDespu\u00e9s de la propuesta, el acuerdo y el anticipo, desarrollamos un brief de proyecto para alinear objetivos, audiencia y resultados deseados.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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2<\/strong><\/p>\n<\/div>\n\n\n\n

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Dise\u00f1o<\/h3>\n\n\n\n

Revisar\u00e1s las propuestas iniciales, podr\u00e1s compartir tu feedback y ver c\u00f3mo el sistema evoluciona a trav\u00e9s de una segunda etapa de refinamiento, siempre alineada con el brief.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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3<\/strong><\/p>\n<\/div>\n\n\n\n

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Delivery<\/h3>\n\n\n\n

 Recibir\u00e1s los archivos finales en los formatos acordados, junto con gu\u00edas claras para ayudarte a implementar todo con confianza.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Dise\u00f1ado para ser usado<\/strong><\/h3>\n<\/div>\n\n\n\n
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Cada servicio est\u00e1 pensado para funcionar en contextos reales.<\/p>\n\n\n\n

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El objetivo es que te sientas seguro usando lo que construimos juntos.<\/strong>Por eso, suelo incluir gu\u00edas simples que te permiten seguir expandiendo tu comunicaci\u00f3n con claridad y consistencia.<\/p>\n\n\n\n

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The systems are created to reduce uncertainty and decision fatigue, so you can focus on communicating your idea with confidence over time.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Eleg\u00ed The Brand Core<\/strong> si<\/h3>\n\n\n\n

est\u00e1s construyendo un negocio o proyecto que necesita una identidad visual (logo, colores y tipograf\u00edas) y un sistema estructurado que refleje su personalidad, misi\u00f3n y valores.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Eleg\u00ed Storytelling Letters<\/strong> si<\/h3>\n\n\n\n

est\u00e1s buscando una composici\u00f3n de lettering \u00fanica, donde se crean las letras a medida y son las encargadas de transmitir intenci\u00f3n y significado, aportando car\u00e1cter y diferenciaci\u00f3n a tu comunicaci\u00f3n.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Si no est\u00e1s seguro de cu\u00e1l es la direcci\u00f3n correcta<\/h3>\n\n\n\n

no pasa nada.\nEso es algo que podemos aclarar juntos.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\u00bfListo para hacer realidad tu idea?<\/h2>\n\n\n\n

 Agend\u00e1 una llamada gratuita<\/strong><\/p>\n\n\n\n

Una conversaci\u00f3n de 30 minutos donde podemos hablar sobre tu proyecto y explorar posibles pr\u00f3ximos pasos para hacerlo realidad.<\/p>\n<\/div>\n\n\n\n

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Agendar llamada gratuita<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Services I currently offer two main services: The Brand Core and The Storytelling Letters. Each package is a starting point to bring your idea into this world, with confidence and clarity, without feeling overwhelmed at first.   They create a solid base to make your idea visible, with the possibility of being expanded in the future. 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