M&M Christmas Edition

Create an artwork that feels rich and expressive, while still sitting harmoniously behind the brand’s iconic characters and adapting to a real packaging format. Capture the Christmas spirit in a way that feels both fancy and fun, balancing the joy and playfulness of the season with a sense of elegance.

I created a lettering piece with bouncy baselines and a variety of styles to reflect the season’s energy. A muted green and gold palette introduced a sophisticated tone, while sparkles, stars, and vertical stripes added layers of holiday feeling and hinted at traditional wrapping paper. The final design strikes a balance between festive excitement and refined charm, an ideal tribute to the joy of giving (and snacking) at Christmas.

A single and special edition that brings a special twist during the holiday season, perfect for customers looking for a fresh look and something special to give as a gift.